The rapid advancement of AI technologies like ChatGPT is leading to an explosion of algorithmically generated text, images, audio, and more. While this AI content can be helpful for certain use cases, many argue it lacks originality and nuance.
As this AI-generated content proliferates across the internet, optimizing for user engagement and conversion may prove more valuable than chasing search engine rankings. Conversion rate optimization (CRO) will likely grow in importance as organizations aim to captivate audiences and drive actions amidst oceans of AI content.
The Changing Online Landscape
In the past, SEO was key for businesses trying

