Collina Strada is the first fashion brand to use AI to design a whole runway collection. The designer, Hillary Taymour, worked with an AI image generator called Midjourney for weeks to create the looks for her Spring/Summer 2024 show at New York Fashion Week. Taymour thinks AI is a “game changer” for fashion design.
Generative AI technology is reshaping the fashion industry, offering designers like Hillary Taymour of Collina Strada new ways to innovate and create. By embracing AI, Taymour demonstrates that this technology is not a threat to creativity but a powerful tool to expand it.
